Amazon could be the proud new owner of TikTok 🔮 [MDSR #43]

Hot Off The Presses 📰

The tariff tides continue to circle, and we can only hope that the decisions announced on April 2nd let us off the merry-go-round — but we’re not holding our breath. Or wondering why less than 1% of Amazon sellers are selling outside of North America right now. 

Big banks continue to cut stock outlooks for 2025. The majority of US consumers expect to foot the tariff bill. And whether or not 83% of US households will continue to shop on Amazon spending +$2800 on average this year remains to be seen. 

But at least key players in the ecompreneur ecosystem are doing what they can to soften the blow and keep people buying online (and social commerce alive) — including an 11th hour bid from Amazon to acquire TikTok.

UPS, for one, is introducing better import fee transparency to minimize surprise charges for shoppers — while big retailers roll out more and more targeted sales events to attract cost-conscious shoppers. 

Among those big retailers is Amazon, who’s opting to double the length of its flagship Prime Day sale this year to give price-sensitive shoppers more time to snap up the deals — and almost certainly, to outdo themselves on YoY growth. 

Speaking of AMZ revenue streams, sellers running deals and promotions during Amazon’s sales events should expect to be charged a premium. So, plan accordingly and make sure you use this new promotion fee calculator from Carbon6 to make sure you stay profitable. 

You could say that Amazon and especially Amazon Prime have backed the retail industry into a corner in more ways than one. Beyond their quest to overtake Google as the internet’s ad powerbroker — and a customer base made up of 75% women with a 99% repeat purchase rate — Amazon has now won a growing 16.2% slice of clothing and apparel sales.

And after seizing a whopping 15 million counterfeit products last year?

Increased consumer trust in Amazon will only bolster sales — and their new AI-powered Interests feature that tailors product recs to shoppers' passions and hobbies won’t hurt either. 

Million Dollar Advice 💸 

Despite the best of intentions, advertising can quickly turn into a never-ending cycle of learning new tactics — pouring budget into them — and ultimately, seeing diminishing returns because you’re spinning too many plates. 

It’s easy to assume that doing more is always better, but when it comes to turning a product into a bestseller? 

Ezra Firestone will be the first to tell you that it’s best to go deep, not wide, and focus on just one.

Highlights from Inspire 2025 ✨

We can’t be the only ones who are still reeling from the fun and inspiration of MDS Inspire 2025.

Don’t miss our official highlight reel below for a more in-depth look at those two memorable days of networking, masterminds, and truly contagious energy.   

Feeling the FOMO? It’s never too soon to secure your early bird ticket for MDS Inspire 2026 — especially when we’re offering an exclusive discount.

Claim your exclusive 40% off super early bird pricing below ⤵️

40% off for ATTENDEES 

Up to 25% off for EXHIBITORS

Ascend the Amazon rankings 🔎

Want to dominate Amazon rankings like the pros? Meet AZrank, the trusted partner for experienced sellers looking to scale.

With proven ranking strategies, real-time performance insights, plus UGC and press solutions, we take your brand visibility to the next level. No guesswork — just data-driven, battle-tested strategies that drive results.

From launch to post-campaign analytics, we optimize every step so you can outrank competitors, increase organic sales, and maximize visibility on Amazon, Walmart, Shopify, and beyond.

✅ 6,000+ launches

✅ 97.9% success rate

✅ Customized strategies for every brand

Ready to scale smarter? Let’s make your next product a bestseller! 🔥

👉 Dominate the rankings – Learn how!

Best and worst case tariff scenarios 💱

Ecompreneurs everywhere have been on pins and needles waiting for the official April 2nd announcement of Trump’s bold economic move: Sweeping new tariffs that will shake up global trade — and that are already shaking up global markets. 

The impact will be very real, whether these new tariffs successfully boost American industry or spark economic turbulence. Top economist Mark Zandi weighs in with a breakdown of the best and worst case scenarios for Trump’s April 2nd tariff announcement below…

Think this is helpful?

TOMORROW: MDS eCom Lunch in Cyprus 📍 

Happen to be in Cyprus tomorrow? Mix and mingle with Cyprus' top Amazon sellers at the a free eCom lunch hosted by MDS.

📅 Date: Friday April 4th, 2025

⏰ Time: 11:30AM - 1:30PM EEST

It's the perfect opportunity to connect with fellow ecompreneurs in Cyprus 🤝 Don’t forget to register — we’ll see you there! 

Did you see that post 📲

Buckle up, sellers 💺

Until next time ✌️

As always, thanks for sticking with us until the end. 

If you’d care to share your thoughts on this newsletter, we’re all ears. Just hit reply to sound off. 

See you next time with more of the latest and greatest content you need to succeed this year 🔥

Sincerely, 

Looking for a mastermind community?

Million Dollar Sellers (MDS) is an exclusive community of 650+ like-minded Amazon and DTC sellers from all over the world. Collectively, our members generate more than 8 billion in annual sales and dominate some of the biggest categories on Amazon. MDS offers world-class events, chapters, industry discounts, resource libraries full of SOPs, templates, and video recordings of private trainings, workshops, events and so much more.

If you are looking for a business professional community made for ecom entrepreneurs, then consider applying today. 

*To qualify, you must be a full-time seller or brand owner and do at least 1 million in verified annual revenue. Will Amazon’s Returnless Resolutions solve the returns debacle? [MDSR #30]